I have been using Facebook Pixel to track my website events using the Conversions API and sending a server event manually. I have used events with custom names and also standard events like "Purchase" before. What I have not been…
I hope this question is on-topic here, as it's about the tech side of the Facebook tracking. Some months ago, Facebook released their Conversions API (CAPI) to make it possible to send them user activity events directly from your servers,…
I'm trying to implement the Facebook Conversion API to improve ad attribution. One of the advertised features is the ability to bypass ad blocking (again, not to serve ads, but to track conversions). Facebook also suggests using the Conversion API…
I'm trying to follow this set of instructions for setting up Conversions API. However, it requires AWS Account which we don't have. What we currently do have is Google Cloud Platform. Is Conversions API able to be set up with…
I'm attempting to implement Facebook's conversion API utilizing a server-side Google Tag Manager container and Facebook's own CAPI tag template for Google Tag Manager per this setup: https://www.simoahava.com/analytics/facebook-conversions-api-gtm-server-side-tagging/ However, I can't seem to pass the items and/or their 'content_ids' to…